Daniel Lloyd’s programme in the Porsche Carrera Cup GB has been given a fresh boost with the addition of another new partner for the 2024 season.

Daniel made his return to the fastest one-make series in the UK last weekend at Donington Park having inked a deal to join the Toro Verde GT team following a successful spell competing in the British Touring Car Championship.

The first event of the year marked the first in which Daniel had worked with a number of new partners that have come onboard for 2024, including The Swiss Link – a local family-run business led by Dan and James operating in the luxury watch market.

Like Daniel, The Swiss Link is based in Huddersfield but operates across the UK offering an extensive selection of the very best pre-owned luxury watches from iconic brands including Rolex, Omega, Patek, Breitling, AP and Tag Heuer – amongst many others.

The company also offers service and repairs as well as valuations, and can help to source any watch from an extensive range of industry contacts.

The Swiss Link branding will appear on Daniel’s Porsche 911 GT3 Cup throughout the season, with the company set to join him trackside at a number of events during the campaign.

Daniel Lloyd said:
“I’m delighted to welcome The Swiss Link onboard for this season. Whilst it’s fantastic that they are a local business, the fact that they operate on a national basis makes them a fantastic fit for my 2024 programme given the obvious synergies between time and motorsport.

“There are a lot of watch fanatics in motorsport and the luxurious brands that The Swiss Link deal with tie in nicely with my move to the Carrera Cup this season.

“I’ve known Daniele for years and I look forward to working with him and his team during the season ahead, and will carry their branding with pride throughout 2024.”

Daniele, The Swiss Link Operations Manager, said:
“There is a fantastic link between a luxury brand like Porsche and the various watch companies that we deal with, so when I found out Dan was moving into the Carrera Cup this season, it made perfect sense to see if we could do something together.

“We are looking forward to cheering Dan on this season, and visiting events to meet up with fellow racing fans and watch enthusiasts throughout the year.”

Anyone interested in either buying or selling a luxury watch can contact The Swiss Link on contact@theswisslink.co.uk

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